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News Release

For Immediate Release
September 26, 2002

Media Training Expert Tells How to Convince Reluctant Boss to Sharpen Communications Skills


Ed Barks will address the Washington, D.C., chapter of the International Association of Business Communicators (IABC) on October 10.

Barks will deliver his presentation titled, "What to Do When The Boss Says No." He will offer concrete advice on how communications professionals can persuade their organization's leaders or their clients to take advantage of opportunities to improve their communications abilities.

Barks, President of the media training firm of Barks Communications, will provide insights designed to help his audience:

  • Serve as a catalyst for improving their organization's communications with the public;
  • Convince leadership that enhanced communications abilities advance organizational goals;
  • Elevate the personal performance of their organization's leaders;
  • Transform the boss's "no" to an enthusiastic "yes!"

Register online at http://www.iabcdc.org/pages/e_meet.html:
  • Date: Thursday, October 10, 2002
  • Time: 5:30 p.m. networking; 6:30 p.m. presentation
  • Place: Key Bridge Marriott; Arlington, Virginia
  • Cost: $40 for members and students; $45 for guests accompanying members; $55 for nonmembers (includes dinner)

Ed Barks is a trainer, author, and speaker who teaches today's leaders how to work with the media and deliver dynamic, message-packed presentations. Barks Communications specializes in media, presentation skills, and legislative and regulatory testimony training for business, association, government, and non-profit executives. The firm also operates Barkscomm.com, the Internet's Communications Training Resource at www.barkscomm.com.

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