For immediate release Contact: Ed Barks
Thursday, June 21, 2018 (540) 955-0600
Communications and government relations executives now have a fresh resource to help them advise their C-suite executives. Introducing the “Communications Community.”
Every month, members gain strategic advice from Barks Communications President Ed Barks on how to assert their communications strategy, deal with the media, deliver winning presentations, and advocate before policymakers.
“Leading executives don’t always have time for an in depth dive into reputational issues that affect their companies and careers,” said Barks. “The Communications Community provides quick-hitting news they can use right away. Of course, it also includes links to added resources for those who want to dig deeper.”
Barks also encourages members to send in their ideas and questions, which he may examine in future editions of the monthly e-publication.
As an added bonus, new members of the Communications Community also receive a personal copy of Barks’ publication, Maximize Your Next Media Training: Best Practice Standards.
“The intent here,” Barks continued, “is to deliver resources that benefit senior communications and public affairs pros. We’re not talking pie-in-the-sky academic theory. This is actionable information they can apply right away as they wrestle with enhancing their company’s reputation.
“The Community is there to help them accelerate their careers and allow them to claim the credit they deserve for pointing their business and their C-suite leaders in the right direction,” he noted.
Topics covered in the debut edition of the e-publication include the danger of fixating solely on numbers—and neglecting such important considerations as reputation—when trying to measure business success, and the essentials of preparing for an upcoming podcast or radio talk show interview.
Members also get updates on Barks’ forthcoming books. The new Communications Community publication bolsters his outreach efforts, which include his C-suite Blueprint blog, as well as his Twitter feed and Goodreads author’s page. It’s as simple as a click of the mouse to join the Communications Community.
Ed Barks works with communications and government relations executives who counsel their C-suite leaders, and with businesses and associations that need their communications strategy and messaging to deliver bottom line results. They gain an enhanced reputation, more opportunities for career advancement, and achievement of long-term business and public policy goals. He is the author of The Truth About Public Speaking: The Three Keys to Great Presentations. As President of Barks Communications since 1997, he has taught more than 5000 business leaders, association executives, and other experts how to succeed when they deal with the media, deliver presentations, and advocate before policymakers.